Great videos have a personality. Consider creating a video that showcases personality. Adding personal touches like music or special effects can help establish a connection with potential viewers. Create from your point of view, not from someone else's experience.

Great videos are for everyone even when only created for just one person. If you try to create a video with a wide, general audience in mind, your video will lack authenticity and emotion. No one will be interested. Create a video for one person. If it resonates with one, it will resonate with the rest.